MARKETING
TOOLBOX 🧰JUNK MAIL
NOT
INCLUDED 🚫NSW WIDE 📮
👆 We found a house that needs your help. Let our AI make a rendered mock-up of your work and post it to them.
THAT NEED IT
💦 NO SPRAY
& NO PRAY 🙏
We post each homeowner a photo of their own house with your work already done. Only the homes that need you. Everything else, our AI cuts before a stamp is bought.
📮 Hyper-Targeted Mail Campaigns
👇 Type your suburb. See your next jobs in 30 seconds. No signup needed.
It's hyper-targeted postcard marketing for NSW builders. Our AI scans the free government aerial photos of every home and finds the ones that actually need your work, tired, worn-out roofs, or bare roofs perfect for solar.
We render your work onto each one (their real house, brand new) and post it with a line like "Here's your place, done. Call this builder." That's you. You only pay for homes that genuinely need you, so every dollar lands on a real prospect.
1. Pick your trade + suburb
What you do, where you want work. Anywhere in NSW. 30 seconds.
2. Our AI sorts the street
It reads every roof from the sky and bins the ones that don't need you. Near-new roofs and homes that already have solar: gone.
3. We post it, your phone rings or your website dings
Each home gets a postcard of their own place with your work on it, plus a QR code. Scans become the most qualified leads possible.
Most direct mail blankets a whole postcode and hopes. That's how you burn cash. We look at every single roof and only post to the homes that genuinely need your service. About as targeted as mail gets in this country.
- 🏠 Roofers & painters: we cut every near-new and freshly-done roof. You only reach tired, faded, mossy ones.
- ☀️ Solar installers: we cut every home that already has panels. You only reach bare, sun-facing roofs.
- 📮 The result: barely a dollar of wasted postage, a much better response, and one job covers the whole run.
Because it's the one thing your future customers actually look at. They scroll past your Facebook ads, bin your emails and never find your Google listing. But everyone opens the letterbox, and nobody throws out a photo of their own home looking incredible. A flyer is rubbish. A render of their house with a brand-new roof, solar or a pool is a daydream they want to make real, and your number's right there on the back.
It doesn't end up in the bin. It ends up on the fridge. 🧲
📍 Running campaigns right across New South Wales: Sydney, Western Sydney, Parramatta, Penrith, Blacktown, Liverpool, Campbelltown, the Hills, the Northern Beaches, the Sutherland Shire, Newcastle, Lake Macquarie, Maitland, the Hunter, Wollongong, the Illawarra, Shellharbour, Kiama, the Central Coast, Gosford, the Blue Mountains, Camden, the Southern Highlands, Bowral, Goulburn, Byron Bay, Ballina, Lismore, the Northern Rivers, Coffs Harbour, Port Macquarie, Taree, Tweed Heads, Nowra, the South Coast, Batemans Bay, Wagga Wagga, Albury, Orange, Bathurst, Dubbo, Tamworth, Armidale, Queanbeyan, Mudgee and every suburb in between.
| What you get | Geo | Rendered ⭐ | Done-for-you |
|---|---|---|---|
| Price per posted card | $1 | $8 MOST POPULAR | Let's talk ☎️ |
| Posted to letterboxes (print + postage included) 📮 | ✅ | ✅ | ✅ |
| AI render of the homeowner's real house | ❌ | ✅ | ✅ |
| AI targeting (only homes that need you) | ✅ | ✅ | ✅ |
| QR code + leads dashboard | ✅ | ✅ | ✅ |
| We plan & run the whole campaign for you | ❌ | ❌ | ✅ |
You approve every postcard before a single one goes out. Start with one street. No lock-in. 📬
> SAM — Roof restoration, Newcastle: "The targeting is the whole thing. I'm not wasting postage on brand-new roofs anymore." ⭐⭐⭐⭐⭐
> PRIYA — Solar, Wollongong: "It skips houses that already have panels, so every card lands on someone who could actually buy." ⭐⭐⭐⭐⭐
> MICK — Roof painting, Byron Bay: "Cleanest leads I've had. The postcard shows their own house, so they actually call." ⭐⭐⭐⭐⭐
More in the help guide and the blog.
EstatePR was built by one bloke sick of watching good tradies blow their budget on flyers that go straight in the bin. So I built the opposite: mail that only goes to people who actually need you, showing them exactly what you'd do to their place. Win one job off it and it's paid for itself many times over. Give it a crack.
Pick any NSW suburb and watch the AI dig out your next jobs in 30 seconds. No card needed, and you approve everything before it's posted.
…or leave ya email and we'll send a free sample for your patch: